I'm an Art Director and Motion Designer based in London, with over 14 years' experience coming up with ideas and bringing stories to life across social, broadcast and digital.

Over the years, I've matched 10 pairs of complete strangers for an online blind-date series, only to discover that one couple had actually dated before (awkward!). I've brought forgotten stories of Queer lives during WW2 into the spotlight through an LGBTQ+ History Month event, and tackled dog fouling in Kensington and Chelsea with a guerrilla-style campaign that deliberately set out to offend the very people it was trying to reach. I've also directed and curated everything from social-first campaigns and motion identities to documentaries and live entertainment content.

My work has taken me across a pretty varied mix of industries and clients, from entertainment (Sky, Channel 5) and editorial (WIRED, VICE) to fashion (Vogue, Vanity Fair) and charitable organisations (Jill Todd Photo Award, Barnardo's), among others.

Currently at Sky, I bring together creative concept development, visual storytelling and motion design, with a particular interest in the intersection of culture, technology and design. I like ideas that make people stop, think, laugh or see something differently. And I'm always up for finding an unexpected way to tell a story.