Visual Identity & Accessibility

LEAD THOUGHT
IDEA
execution

In the UK over 30% of people rely on some sort of accessibility adjustment when watching video content.

Unifify the look and feel of disparete social channels across and create new accessible subtitle guidelines. 

❋ EAA 2025

With the rollout of European Accessibility Act (2025) broadcasters now have the responsibility to ensure their websites and social video follows new guidelines.

❋ Collaborative Energy

Collaborated with channel managers, and graphic designers in order to create new video and still templates to be used across YouTube, Instagram and TikTok.

❋ Expert COLLABORATION

Partnered with RNIB in order to help create eaccessible subtitle guidelines, helping users with vision, colour, cognitive and hearing deficiency enjoy social media.

❋ A Supportive Space

Provided training sessions, and presentations to internal teams.